Virtually every firm that has adopted the Planned Innovation® process and continued using it has achieved dramatic increases in sales and profits. Here are three examples documented in the book, Achieving Planned Innovation, by Drs. Bacon and Butler.
The Dow Chemical Company
With headquarters in Midland, Michigan, Dow Chemical began using Planned Innovation in 1984. A large number of management teams in the US and Europe were involved, and many individual “opportunity analysts” were trained over the next 10 years. (Read more).
The Donnelly Corporation (now Magna Donnelly Corporation)
Located in Holland, Michigan, Donnelly is a supplier of automotive mirrors to OEM’S. In 1969, it was one of the first firms to embrace the Planned Innovation philosophy and process, in 1969. (Read more).
American Athletic, Inc. (AAI)
American Athletic, Inc. (AAI) of Jefferson, Iowa, is the world’s leading manufacturer of gymnastics apparatus and the chosen gymnastics equipment supplier for most major championships. Using the Planned Innovation philosophy and process over a 20-year period, AAI redesigned and improved every item of gymnastic equipment and gained international prominence in their field. (Read more).